Santa Monica CoffeebarIntelligentsia Santa Monica is a one-of-a-kind specialty coffee drive-through with a spacious patio and walk-up window. The design reimagines an iconic ’60s A-frame, pairing retro LA palettes with expressive typographic gestures that create a memorable presence both up close and from a distance.
Adidas Retail ExperienceSelection of global retail projects for Adidas, spanning sport and lifestyle. As Strategy Director for the lead retail agency, I helped shape the creative vision and retail strategy behind campaigns brought to life across markets worldwide.
Reebok CollaborationsHigh-touch influencer event for Reebok in partnership with the Eames House, celebrating a limited-edition collaboration. As Strategy Director, I shaped the cultural strategy, run of show, and execution, bringing the collaboration to life through an experience rooted in culture and iconic design.